Defining Your Ideal Client Without a Niche
It may be an unpopular opinion but I really don't think it's necessary for you to pigeonhole yourself into a specific niche. Instead,...
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Rashi Creative Stylist: Brand Development, Visual Identity & Website Design
Rashi Bindra is a fashion consultant, wardrobe stylist and personal shopper but her work goes beyond these titles. She empowers her...
Business Insight from Attending a Wedding`
The past couple of months have been a whirlwind of fun – between balancing my business, raising a tiny human, and assisting my sister in...
Baljeet Does Hair: Brand Development & Visual Identity
When Baljeet approached me, her energy and confidence were contagious. She knew her brand needed a fresh makeover to match her bold...
3 Must-Have Business Tools
Having the right business tools by your side can not only lighten your workload but allow you to spend time doing what you do best,...
The Best Part of My Job
The most exhilarating part of my job? Witnessing the change in confidence that setting your brand foundation brings. It’s pure magic!...
My 3 Rules for Using Styled Stock
Unpopular opinion - I love stock images. Styled stock that is. It's like adding a sprinkle of magic to your visual content. It opens up...
The Strategy Behind Creating a Brand Colour Palette
A large part of our Brand Development and Visual identity package is creating a custom colour palette that represents who your business...
How to Increase Productivity
The most productive day of the week for me is Wednesday. What makes Wednesdays so special? Well, it all starts with my morning routine. I...
Why I Invested in the Blue Checkmark on Instagram
Purchasing the blue checkmark for my account was a decision I made without hesitation. I'm all about organic growth (that's how I built...
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