ABOUT ROOP CREATIVE AGENCY
We’ll build the foundation.
You build your empire.
With 18+ years of industry experience and hundreds of brand launches across North America, we know what works. We're here to help you attract your dream clients, move forward with confidence, and step into the next chapter of your business with a brand built to last.
Branding is the difference between showing up as the expert you already are and staying stuck behind something that doesn't reflect your growth.
We build brands designed to grow with you. Whether you're starting fresh or rebranding after outgrowing your DIY phase, every detail should reflect who you are and where you're going.
MEET THE CEO AND BRAND STRATEGIST
I’m Puja Malhotra,
the brand partner helping you
stop staying small and giving you
a space to expand.
Ten years ago, I dropped out of corporate to build Roop Creative Agency. Ever since, I’ve helped hundreds of clients transform– and I’m here to make it happen for you, too!
My clients say I’m like a mirror– I help you see yourself clearly, then build a brand that reflects it. I immerse myself in who you are and where you're headed because your brand can do more than look good. It can fuel your growth, increase your inquiries, and give you the confidence to charge what you're worth.
I’m also a mentor for founders in their first five years of business.
You’ll also notice that legacy, identity, and representation are so important in my work. I’m a South Asian woman who runs her own business and who’s experienced the highs and lows of IVF and motherhood. That’s why I approach branding and design differently– with intention, respect, and depth.
FUN FACTS
1
I have two younger sisters who are both engineers. My dad’s an engineer too, but my mom? She’s an artist...
so you could say I’m the perfect blend of logic and creativity!
2
I’m a mom, and I’m slowly learning that balance doesn’t mean having it all at once; sometimes it’s about embracing the chaos and finding joy in the little moments.
3
I’m a self-proclaimed crazy plant lady! I have about 20 plants scattered around my home. It might sound like a lot, but I promise, it’s not a jungle!
4
Before Roop Creative Agency, I ran a side hustle creating luxury hand-drawn invitations and stationery. While that chapter has closed, it taught me how to build a sustainable business and sparked my entrepreneurial journey.
5
I met Queen Bey in person and held her hand. It’s a long story, but if you want to hear all the details, just ask...it's one of my favourite things to chat about!
6
I’m an introvert, which surprises a lot of people. But I love my "recharge time," just me, alone, recharging my batteries. It’s the perfect way to reconnect with myself.
GIVING BACK
LET'S LEAVE THIS PLANET A MORE BEAUTIFUL PLACE
Giving back is at the heart of what we do. Every year, a portion of our sales goes towards supporting some of our favourite charity organizations that are doing incredible work to make the world a better place. I believe in the power of purpose-driven business, and I’m proud to contribute to causes that align with our values.
Follow the links below to learn more about the amazing organizations we’re honoured to support:
