Recently at one of my IG for Business Seminars, a student asked me, "How can you be authentic and plan content ahead of time?" See to them this felt the opposite of authentic. I disagree. Hear me out, the thing about content is that it doesn't have to be instant to be authentic. When you are creating content for your blog, newsletter or Instagram feed it should all feel connected and like it goes hand in hand with your brand. Your feed (main squares) is where you want to talk
One of the biggest mistakes I see business owners making on Instagram is not being clear about what their offer is. I see this happen often, people start to focus TOO MUCH on the number of followers, creating a beautiful Instagram page, and forget all about their offer. The reason you are spending your time on Instagram is that you want to share your offer outside of your current network. Now you don't want to come across as sales-y, which is why I always say to serve first t
I love working with up and coming brands as they embark in the world of social media! Veda Wellness Teas signed up for an Introduction Social Media Management program where I created and implemented a fresh strategy that would help them achieve not only the look and feel they want but increase their daily interactions online. With an extensive audit, I prescribed a full clean up! I first updated the profile picture from a product image (with 4 teas displayed) that was illegib
There is nothing instant about Instagram! If you want a professional, beautiful Instagram page, then you're going to have to start planning in advance. ⠀
Sounds like a lot more work? To be honest, it's not. In fact, by planning in advance and having a strategy to follow - you save time. That's time you can then spend on your business.
Listen, your service or product is not Instagram (Mark Zuckerberg owns IG) that's why it's important you are putting in the hours to build