SheGreen is a up and coming green blog made for the young professional millennials looking to decrease their carbon footprint. The minute we heard this - we feel in love. The founder is Tulsi Malhotra, a 20-something Chemical Engineer who is a treehugger at heart. A bit of an oxymoron? Not in her world. She believes that with her background she has the power to turn things around and that everyone can make a difference. She is an environmentalist, looking to live a clean life and wanting to share her journey with everyday fixes that can help you give a little back to the earth.
So when it came to branding - we wanted to keep thing crisp, fresh and attractive yet still elegant and hipster esq - kind of like her.
Be sure to check out SheGreen here.